Global markets present a huge opportunity to brands and retailers with even frontier markets now open for business. And as domestic markets mature, the opportunity to test your brand in growth markets with a new customer base can be really appealing.
Going it alone is always an option, but launching your brand internationally can be less risky (and certainly less stressful) when it’s done in partnership with people who really understand the local market. So finding a partner who you can have confidence in – who gets your business and who enables you to focus on what you’re best at – can make the difference between a profitable success and a costly failure. But it takes skill, knowledge, and hard work to identify your options, and experience to tell the good from bad.
Connections offers a shortcut: a structured approach to international expansion through brokering successful partnerships. We identify, assess, and recommend potential partners in international markets, and then broker joint-ventures, franchises and other partnerships.
We work with many recognisable brands and retailers, large and small, and we tailor our services to match each particular challenge.
We’re currently engaged on Connections projects in North America, Africa, Europe, and across Asia, and we have a reputation for excelling in the most challenging of frontier markets.
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